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<!-- Title -->
<text x="500" y="30" text-anchor="middle" font-family="Inter, sans-serif" font-size="28" font-weight="700" fill="#FFFFFF">
AI4PKM Marketing Funnel
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<!-- Stage 1: Awareness (1000명) -->
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Awareness (인지)
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1000명
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<text x="300" y="80" text-anchor="middle" font-family="Inter, sans-serif" font-size="14" fill="#E3F2FD">
시작점
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• 블로그/유튜브
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• Lead Magnet
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<text x="300" y="128" text-anchor="middle" font-family="Inter, sans-serif" font-size="12" fill="#E3F2FD">
• 무료 웨비나
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<!-- Stage 2: Interest (100명) -->
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Interest (관심)
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100명
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<text x="250" y="80" text-anchor="middle" font-family="Inter, sans-serif" font-size="14" fill="#F3E5F5">
전환률: 10%
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• 케이스 스터디
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• 데모 영상
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• 커뮤니티
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<!-- Stage 3: Decision (30명) -->
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Decision (결정)
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30명
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<text x="200" y="80" text-anchor="middle" font-family="Inter, sans-serif" font-size="14" fill="#FFF3E0">
전환률: 30%
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• 수강생 후기
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• 환불 보장
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• Early Bird
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<!-- Stage 4: Action (15명) -->
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Action (구매)
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15명
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전환률: 50%
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• 간단한 결제
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• Welcome Email
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• 사전 과제
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<!-- Stage 5: Retention (10명) -->
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Retention (유지)
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10명
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전환률: 70%
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• 주간 체크인
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• Office Hours
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• Certificate
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<!-- Stage 6: Advocacy (3명) -->
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Advocacy
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(추천)
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3명
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<text x="70" y="90" text-anchor="middle" font-family="Inter, sans-serif" font-size="14" fill="#E0F2F1">
전환률: 30%
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• Referral 보너스
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• Case Study
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• UGC
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📊 기대 효과
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1000명 → 15명 유료 (1.5%) | 10명 완강 → 3명 추천 | Viral Coefficient: 0.3
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